Research To Create Brand New Website Section for Orla James

The jewellery company Orla James approached me to help them work out how best to position a new service which they were offering to customers, on their website.

Orla James had created a new workshop area for couples to make their own wedding rings and wanted to market this to couples online.

They knew other similar companies already offered this service and asked me to research some of their competitors to see how they positioned the service online.

I shared my findings with the company and we worked together to establish their USP which was being positioned in the countryside, on the coast, meaning the whole ring-making package could be turned into a weekend treat for couples.

With this in mind I then created all the copy for the new section of their website, helping them to pitch their ring-making service to new customers.

Read what Orla James said about working with me in the Testimonials  page.

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